AI made code and design easy. Conversion is still the hard part.
AI can ship the code and the design in an afternoon. What it can't do is build a site that actually converts — and that's the only part that matters.
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Thoughts on AI engineering and web development
We need more open source Ruby on Rails projects
I asked Claude what stack it would choose as an LLM. It did not pick Rails -- not because Rails is worse, but because there is less training data. The Rails community needs to open source more projects, write more content, and document more conventions to close this gap before AI tools push the next generation of developers toward other stacks.
Read articleBuilding Tools for AI Agents: What I've Learned Working with Claude Code
The real power of Claude Code isn't asking it to write code — it's building tools that extend what the agent can do. Here's what I've learned about designing MCP servers, CLAUDE.md files, and custom commands.
Read articleHow I built a complete analytics dashboard for my Rails blog with Claude Code
I built a full analytics dashboard for my Rails blog — unique visitors, bounce rate, SVG charts, geolocation — with no third-party scripts. Here's exactly how I did it with Claude Code and Ahoy.
Read articleThe Five Ways to Customize Claude Code
Claude Code ships with five customization mechanisms — CLAUDE.md, Skills, Sub-agents, Hooks, and MCP servers — and each one solves a different problem. Here's how I think about each one in practice.
Read articleSaaS is not dying, SaaS is evolving
SaaS isn't dying. It's being forced to evolve. AI won't replace SaaS — it will transform what SaaS products can do.
Read articleIntroducing Mario v2 — persistent brand context for Claude Code content creation
Mario is a Ruby gem that turns Claude Code into a brand-aware content engine. Runs a comprehensive scoring analysis of any website evaluating content, conversion, SEO, positioning, and brand consistency.
Read articleThere's never been a better time to become a web developer
If you're thinking about becoming a web developer, stop thinking and start building. The barrier to entry has never been lower, and the ceiling has never been higher. There's never been a better time.
Read articleRuby on Rails efficient development with Claude Code
Ariadna turns Claude Code into a disciplined Rails project execution engine that plans before it builds, verifies after it ships, and tracks state across sessions. It provides structured planning, multi-agent orchestration, and verification workflows via slash commands.
Read articleThe bitter lesson
The next leap in software quality won't come from a better framework or a cleaner architecture. It'll come from a machine that just tries everything and picks what works.
Read articleRuby on Rails MCP server that provides a knowledge base for AI agents
A Rails 8 MCP (Model Context Protocol) server that provides a knowledge base for AI agents. Elevate your AI applications with enhanced reasoning and dynamic tool usage through RAG-powered document retrieval.
Read articleIDEs are dead
The real revolution, the big shift in how we develop software will come the day we can talk to LLMs about our business.
Read articleTesting in the Age of AI
Give AIs context about your codebase, and they'll generate comprehensive test suites faster than you can write a single spec file.
Read articleClaude Code configuration
Using Claude Code (Opus 4.5) with this setup has been transformative. The code quality is consistently high, and the structured approach creates predictable results.
Read articleWhy regular feedback is so important for remote teams
I've written a post for Happy Mood Score. It's called: Why regular feedback is so important for remote users.You can find advice on topics like:Non-verbal communicationEncourage collaborationFocus on achievements not hoursAvoid the Green dot syndromeAsk how your employees feel as much as what they are doing.You can read the article here: Why regular feedback is so important for remote users.
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